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Cinnamon (シナモン), better known as Cinnamoroll (シナモロール), is a Sanrio character and the title character of the Cinnamoroll universe. He was born on March 6, on a cloud far up in the sky. He is a small, shy and chubby dog with white fur, blue eyes, pink cheeks, a plump and curly tail that resembles a cinnamon roll (hence his name), and long ears that enable him to fly. Cinnamon is shy but friendly, and always willing to help out his friends when they need it. He works at Café Cinnamon, and sometimes sleeps on customers laps. Cinnamon's favorite food is warm, fresh cinnamon rolls. Cinnamon was deemed the most popular Sanrio character in 2020 - 2023, winning first place in the Sanrio Character Ranking. Cinnamoroll, created by Sanrio, the Japanese company renowned for Hello Kitty, is a beloved character who first appeared in 2002.

The story of Cinnamoroll begins when he is noticed floating through the sky and subsequently lands near a café. The owner of the café discovers him and, inspired by the cinnamon rolls the café sells, names him Cinnamoroll. He soon becomes the café's official mascot. This character is depicted living in a peaceful, whimsical world where he embarks on various adventures with his friends, which include Chiffon, Mocha, Espresso, Cappuccino, and Little Milk. Each of these characters is uniquely designed with their own personalities, enriching the world of Cinnamoroll.

Cinnamoroll's stories are typically light-hearted and emphasize themes of friendship, kindness, and adventure. These narratives often involve playful scenarios and gentle conflicts that are resolved through cooperation and understanding, reflecting the values that Sanrio promotes through its characters.

Beyond his narrative, Cinnamoroll has been a significant commercial success. He features in a wide range of merchandise, including stationery, plush toys, clothing, and accessories. His cute and accessible design has made him particularly popular among children and young adults, but his appeal extends to a broader audience that finds comfort and joy in the kawaii (cute) culture of Japan.

Sanrio has also expanded Cinnamoroll's presence through various media. He has starred in his own manga series, animated shorts, and video games. These adaptations explore more of Cinnamoroll's world and often introduce new characters and settings.

Cinnamoroll's international appeal is notable. While he originated in Japan, his popularity has spread worldwide, with a fan base that enjoys not just the character itself but also the wholesome, joyful world he represents. This global reach is a testament to the universal appeal of the themes and aesthetics that Cinnamoroll embodies.

Story

Cinnamon was born way above the clouds in the distant sky. One day, he accidentally fell down to the ground, where he met Cafe Cinnamon's owner, Anna. He took him back to the cafe, where he met his new friends: Mocha, Milk, Chiffon, Cappuccino, and Espresso. Anna named him "Cinnamon" because of his cinnamon roll shaped tail. From then on, they decided to live together and make Cinnamon the face of Cafe Cinnamon.

History

Cinnamon was created by Miyuki Okumura for Sanrio in 2001. When Sanrio was presented with the original design, they rejected it, leading Okumura to go back to the drawing board and design the Cinnamon and Cinnamoroll Universe we know today. In September 2001, he was featured in an article in The Strawberry News, along with other character designs, and fans were able to vote on which design they liked best.

Cinnamon officially debuted in June 2002 as Baby Cinnamon (ベビーシナモン). However, copyright issues with Sega Toys and Horipro's character series, Ochaken, would officially change his name to "Cinnamoroll" or "Cinnamon" as of 2003.

He became very popular very quickly, with Cinnamoroll merchandise accounting for 25% of Sanrio's sales by 2004. Cinnamoangels began development in 2005, as did Lloromannic in 2007, as seperate Cinnamoroll-inspired projects.

In 2017, Cinnamon celebrated his 15th anniversary. To commemorate the occasion, the city of Shinagawa has since appointed Cinnamon as the official tourism ambassador. In addition, the permanent Cinnamoroll Cafe opened in Shinjuku City, and an album titled "Cinnamon Trip!!" was released, with songs written and composed by Vocaloid artist, OSTER Project.

Media

Manga

TV / Movies

Music

Ranking in the Sanrio Character Ranking

In the 2013 Sanrio Character Ranking, if Cinnamoroll won the character ranking, he will play "Oshikura manju" with his friends. However, he failed to reach that rank.

  • 2002: Below top 10
  • 2003: 3rd place
  • 2004: 3rd place
  • 2005: 3rd place
  • 2006: 3rd place
  • 2007: 5th place
  • 2008: 7th place
  • 2009: 6th place
  • 2010: 6th place
  • 2011: 5th place
  • 2012: 4th place
  • 2013: 5th place
  • 2014: 5th place (2nd place in Group A)
  • 2015: 3rd place
  • 2016: 2nd place
  • 2017: 1st place
  • 2018: 1st place
  • 2019: 2nd place
  • 2020: 1st place
  • 2021: 1st place
  • 2022: 1st place
  • 2023: 1st place

Gallery

With Family and Friends

Trivia

  • It's confirmed that "Cinnamoroll" is not his real name. It's instead used as a stage name or an overseas trademark, similarly to how Hello Kitty is a stage name for Kitty White.
  • Cinnamon lives with Anna at Cafe Cinnamon, though she's never made any appearances outside Cinnamoroll: The Movie.
  • Okumura was warned not to use blue as Cinnamon's image color, in fear of driving away the population of female fans. This ended up being a smart move, making Cinnamon a unique character in Sanrio's lineup.
  • Cinnamon's friends were created by Okumura's desire to have fans pick a character that best represents them, rather than just having the characters play supporting roles.
  • In 2015, the official Twitter account was bombarded by internet trolls, with users making threats and other abusive comments in the replies. During this time, Cinnamon's friends posted on the account in an effort to protect him, the most popular post being from Chiffon.

Sources

See also

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